Cambridge Building Society launches rent-to-buy scheme for first-time buyers
The Cambridge Building Society has opened applications for its Rent to Home initiative, allowing renters to reclaim up to 70% of their rent as a deposit towards purchasing their first home. The scheme operates in partnership with lettings agency Cheffins.
The Cambridge Building Society has launched a new round of applications for its Rent to Home scheme, a rent-to-buy initiative aimed at helping renters save for a deposit while living in a refurbished property. The scheme is currently available for a three-bedroom townhouse in Longstanton, Cambridgeshire. Tenants can rent for one to three years and reclaim up to 70% of the rent paid to use as a deposit when ready to buy their own home.
Partnering with lettings agency Cheffins, The Cambridge has been running Rent to Home since 2019. The scheme targets renters who can afford monthly rent but struggle to save for a deposit simultaneously. So far, nine tenants across six properties are benefiting, with over £201,000 in rent projected to be returned to support their home purchases. Ten previous tenants have successfully bought homes, reclaiming a total of £169,290.
How the Rent to Home scheme works and its current status
Rent to Home offers tenants the chance to live in high-quality, refurbished homes while building towards homeownership. The current property in Longstanton is a three-storey townhouse featuring three bedrooms, a flexible study or fourth bedroom, a family bathroom, en-suite, fitted kitchen with integrated appliances, a spacious living room with garden access, and two allocated parking spaces.
Tenants sign up for a rental period of one to three years. During this time, they pay rent as usual. When ready to purchase a home, they can reclaim up to 70% of the rent paid to help fund their deposit. This approach aims to bridge the gap between renting and saving for a deposit, which remains a significant barrier for many first-time buyers.
Cheffins’ property manager Abigail Smith highlighted the scheme’s practical benefits, noting its role in providing quality homes and supporting tenants’ transition to ownership. The initiative has already seen successful completions, with tenants moving on to buy their own properties.
Context of rent-to-buy in the UK housing market
Deposit affordability remains a major hurdle for first-time buyers across the UK. Traditional saving methods are often insufficient due to high living costs and rental payments. Rent-to-buy schemes like Rent to Home offer an alternative by effectively converting a portion of rent into a deposit fund.
While rent-to-buy is not widespread in the UK, this initiative by The Cambridge Building Society is notable for its scale and partnership with a lettings agency. It reflects a growing interest in innovative housing solutions that support affordable homeownership without requiring immediate large deposits.
For landlords and letting agents, such schemes may signal evolving opportunities to collaborate with lenders and housing providers to offer pathways to ownership while maintaining rental income streams.
Practical implications for landlords and letting agents
Landlords considering participation in rent-to-buy schemes should assess the potential benefits and challenges. These include stable, longer-term tenants motivated by the prospect of homeownership, which may reduce turnover and void periods. However, landlords must also consider the administrative aspects of rent tracking and coordination with lenders or agencies managing the deposit reclaim process.
Letting agents involved in such partnerships play a critical role in tenant vetting, property management, and supporting tenants through the transition. They must ensure clear communication regarding the terms of rent reclaim and maintain accurate records of rent payments to facilitate deposit calculations.
For small portfolio landlords, the scheme offers a chance to contribute to affordable housing solutions while potentially securing reliable tenants. However, it requires careful contract structuring and understanding of the scheme’s legal and financial frameworks, which may differ from traditional tenancy agreements.
Remaining uncertainties and considerations
The Rent to Home scheme’s long-term sustainability and scalability remain to be seen. Factors such as market conditions, property availability, and tenant eligibility criteria could affect uptake. It is also unclear how widespread similar initiatives might become or whether government support will increase for rent-to-buy models.
Landlords and agents should monitor official guidance and updates from The Cambridge Building Society and Cheffins, as well as broader regulatory developments affecting rent-to-buy arrangements. Understanding the precise legal obligations and protections for both landlords and tenants under these schemes is essential.
Key actions for landlords and agents now
- Review the Rent to Home scheme details and assess suitability for your properties and tenant base.
- Engage with lettings agencies like Cheffins to explore partnership opportunities for rent-to-buy initiatives.
- Ensure tenancy agreements and rent payment records are robust and compatible with deposit reclaim processes.
- Stay informed about regulatory changes affecting rent-to-buy and related tenancy arrangements.
- Consider the potential benefits of longer-term tenancies linked to homeownership pathways when planning portfolio strategies.
Supporting landlords with compliance and management
The Landlord Association (TLA) offers membership resources that can assist landlords and letting agents involved in rent-to-buy schemes. Through TLA’s compliance materials and document support, members can better manage tenancy agreements and rent records critical for deposit reclaim calculations.
TLA’s new property management and compliance platform, ORBIT, currently in BETA testing, is designed to help landlords organise properties and portfolios, manage rental documents, and keep evidence of compliance activity. Features relevant to rent-to-buy arrangements include recording rent payments, storing tenancy documentation, and tracking key tenant interactions.
Exploring TLA membership provides access to up-to-date guidance on emerging rental sector initiatives like Rent to Home, helping landlords stay prepared for evolving regulatory and market demands. Learn more about ORBIT BETA access and review TLA’s landlord membership options to support your property management needs.
Looking ahead, rent-to-buy schemes may become an increasingly important tool in addressing housing affordability. Landlords and agents engaging early with such initiatives can position themselves advantageously as the sector adapts to new models of tenure and ownership.
Sources: Landlord Today

