Homes England has initiated the search for a development partner to lead the regeneration of Nottingham’s former Broad Marsh shopping centre, aiming to create a vibrant new city quarter. This project marks a significant step in transforming the city centre with a mixed-use development that combines housing, office space, retail, leisure, and public amenities.
Ambitious vision for Nottingham’s city centre
At the UK Real Estate Investment & Infrastructure Forum (UKREiiF), Homes England unveiled plans for the redevelopment of the Broad Marsh site. The vision is to establish a dynamic, inclusive, and sustainable quarter that offers high-quality homes alongside Grade A office accommodation, retail outlets, leisure facilities, and thoughtfully designed public spaces. The development aims to become a lively destination for residents, businesses, and visitors alike.
Homes England acquired the site in March 2025 to facilitate progress and is currently overseeing demolition works. The agency is working closely with Nottingham City Council and the East Midlands Combined County Authority (EMCCA) under a Collaboration Agreement to ensure the project’s successful delivery.
Partnership working to unlock regeneration
The regeneration is a collaborative effort between Homes England, Nottingham City Council, and EMCCA, reflecting a shared commitment to revitalising the city centre. The new district will improve connectivity between key city locations, enhancing routes for pedestrians, cyclists, and public transport users. Green spaces and public areas will be integrated to encourage outdoor activity and community engagement.
Jo Nugent, Homes England’s Executive Regional Director for the Midlands, emphasised the significance of the project: “Broad Marsh presents a transformative opportunity for Nottingham. Our partnership with Nottingham City Council, and now the East Midlands Combined Authority, formalised through our Collaboration Agreement, reflects a unified commitment from the public sector to bring this project to market successfully.”
She added, “We are now focused on securing an experienced Master Development Partner who shares our vision and will work collaboratively with us to deliver a vibrant, mixed-use city quarter that Nottingham can be proud of for generations to come.”
Local leadership and ambition
Claire Ward, Mayor of the East Midlands, highlighted the project’s potential to unlock economic and social benefits: “Broad Marsh is at the heart of Nottingham, and the people of this city have the highest hopes for what its redevelopment will unlock. As Mayor of the East Midlands, my job is to elevate and enable the vision that local leaders have for their place, and to work in partnership to deliver it.”
She continued, “By reimagining Broad Marsh, we have a once-in-a-generation opportunity to unlock economic opportunity, create beautiful homes, and generate countless social and environmental benefits. We make no apologies for the level of our ambition because we want to work with a developer that meets this partnership where it is. Join us in building Nottingham’s future.”
Nottingham City Council’s Leader, Councillor Neghat Khan, described the regeneration as “one of the UK’s most compelling city-centre regeneration projects.” She noted that the redevelopment will complement recent local achievements such as the new Central Library, a new college campus, and The Green Heart public space.
She said, “We sit at the heart of the UK, geographically and economically, anchoring the East Midlands as a Core City. Nottingham is a place shaped by innovation, fuelled by civic pride, driven by discovery and united through sport. We are a city of legends. But more importantly, we are a city of makers, thinkers and doers.”
Councillor Khan concluded, “Today, we launch a bold new Vision for Nottingham’s future — built on confidence, partnership and delivery. From regeneration and housing, to innovation, skills and culture, Nottingham is turning ambition into action. This is Nottingham’s moment.”
What this means for landlords
The regeneration of Broad Marsh signals a substantial increase in housing supply and commercial opportunities within Nottingham’s city centre. For landlords and letting agents, this development promises a boost in demand for rental properties, driven by new residents and businesses attracted to the area’s improved amenities and connectivity.
The inclusion of Grade A office space and leisure facilities will likely stimulate economic growth and employment, further supporting the rental market. Additionally, the focus on sustainable and inclusive design aligns with evolving tenant expectations, encouraging landlords to consider energy efficiency and community integration in their property offerings.
Next steps for developers
Homes England has commenced preliminary market engagement to identify a development partner with the expertise to realise this ambitious project. Interested parties are invited to explore the opportunity and contribute to shaping Nottingham’s future city quarter.
This initiative exemplifies effective partnership working between national and regional bodies to accelerate housing delivery, regenerate urban spaces, and drive economic growth in the East Midlands.
Source: Based on reporting from Homes England
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