Advertise & Sponsor With The <a href="https://landlordassociation.org.uk/" class="ilj ilj--auto" data-ilj="1">Landlord Association</a> — Reach 86,400+ Property Professionals
Accepting Applications Partnership applications are now being reviewed. Selected sectors are progressing through an active approval and allocation process.
Partnership Opportunities Now Open

Reach 86,400+ Landlords
at the Exact Moment
They Need You

The Landlord Association is where UK landlords, tenants and property professionals come to solve real problems — insurance renewals, compliance, legal issues, repairs and more. With 165K+ monthly visitors and a 47% email open rate, your brand gets placed where decisions actually happen.

How it works: Apply → Review → Launch. We assess each proposition carefully to confirm member fit, sector availability and the most suitable partnership route.
Apply to Partner With TLA → Complete the application form and our Partnerships team will review your proposition and sector availability.

Your Audience at a Glance

Active members 86,400+ professionals
Managed portfolio value £29.8B
Monthly site visitors 165K+ unique users
Average email open rate 47%
Typical campaign click-through 3–8%+
High-intent visits to partners 4,000–30,000+ / month

*Ranges based on current traffic, placement mix and historic campaign data. Actual results depend on sector, creative and term length.

🎯High-Intent, Problem-Solving Audience
📊Full Transparency on Performance
🤝Strategic Partnership, Not Just Ad Space

Your Target Audience Is Already Here

Find your customers by sector. Whether you're in insurance, maintenance, legal, energy, finance, proptech or lettings — TLA members are actively searching for exactly what you offer. Here's where they are.

Under Advanced Contract Negotiation
🔐

Insurance Providers

Be the trusted choice when landlords are reviewing, renewing or comparing insurance, not after they've already decided.

Audience: 56,000+ landlord members managing UK portfolios

Placed into insurance guides, renewal moments, legal support flows and trusted partner sections where the decision gets made.

Accepting Applications
🔧

Maintenance & Compliance

Connect with landlords who are actively dealing with repairs, safety certificates, compliance deadlines and tenant issues.

Audience: Landlords and agents requesting repairs & safety checks

Appear in Repair Request flows, SOS hubs, maintenance guides and compliance checklists where the problem is live.

Accepting Applications
⚖️

Legal Services

Reach landlords and tenants who are actively navigating disrepair, deposit disputes, evictions and complex legal situations.

Audience: Highly motivated users in active legal processes

Integrated into legal hubs, dispute forms and SOS journeys where people need a solution now.

Accepting Applications

Energy & Utilities

Promote EPC upgrades, smart meters, solar, boiler cover and tariff switching to landlords under real pressure to act.

Audience: Landlords tackling EPC, net zero and cost-saving

Featured in retrofit guides, seasonal campaigns and property upgrade checklists where compliance deadlines create urgency.

Accepting Applications
🏦

Mortgage & Finance

Reach landlords who are actively exploring remortgages, further advances, bridging finance or restructuring their portfolio.

Audience: Professional landlords and investors with growth plans

Placed within investment guides, growth strategy content and portfolio health-check tools.

Accepting Applications
📊

PropTech & Software

Showcase your platform to landlords and agents who are actively looking for ways to save time and automate.

Audience: Landlords and agents seeking efficiency tools

Featured in toolkits, workflow guides, AI experiences and resource hubs where members evaluate options.

Accepting Applications
🏘️

Lettings & Estate Agencies

Generate landlord instructions, management mandates and portfolio acquisition leads from the most active audience in the market.

Audience: Landlords seeking professional management or expansion

Included in "Find an Agent" journeys, onboarding packs and regional pages.

Accepting Applications
🏠

Specialist Property Services

Reach landlords and investors who need high-value services, large refurbishments, portfolio sales or niche advisory.

Audience: High-value landlord & investor segment

Showcased via microsites, case studies, content integrations and dedicated hub placements.

Where Your Brand Gets Placed

This isn't a banner buy. Every placement is built around how landlords naturally move through TLA, from first visit, through onboarding, to ongoing support, disputes and renewals. Your brand appears at the right moment, in the right context.

🏠
Member joins TLA
📬
Welcome emails & onboarding
📊
Dashboards & hubs
SOS & support flows
🔄
Ongoing engagement

Highlighted steps = where your brand is placed. Multiple touchpoints across the entire member lifecycle.

Homepage & Category Hubs

  • Branded feature tile in your sector hub where members compare options
  • Contextual call-outs alongside guides, FAQs and tools
  • Always-on visibility for the duration of your term

Landlord & Tenant Dashboards

  • Persistent visibility every time members log in
  • Role-specific panels matched to your proposition
  • Positioned near high-intent actions such as repairs, renewals and disputes

Legal, SOS & Support Flows

  • Exposure where members need a solution right now
  • Natural, helpful recommendations, not forced ads
  • Matched to the specific problem type the member has

Email, Automations & Welcome Packs

  • Featured in new member welcome sequences
  • Sector-specific email features with real value
  • Ongoing visibility in newsletters and timely reminders

Your Own Partner Microsite

  • Branded landing page hosted within TLA
  • Space for your proposition, FAQs and clear next steps
  • Linked from hubs, dashboards and emails for a seamless journey

Thought Leadership & Content

  • Co-branded guides or checklists that lead with value
  • Inclusion in research and survey follow-up content
  • Long-term association with doing things properly

Real Numbers. Real Reach.

Here's what partners typically see when placements are combined across TLA's ecosystem. These are benchmarks based on historic campaign performance. Your results will depend on sector, creative and how well the offer matches member needs.

Overall Network Reach

Monthly visitors: 165K+ unique users

Active audience: 86,400+ members

Managed portfolio value: £29.8B

Multiple touchpoints across hubs, dashboards and guided workflows.

Homepage & Sector Hub Features

Monthly impressions: 80,000–180,000+

Typical click-through: 4–9%

Best for always-on awareness and owning your category, with partner limits protecting your visibility.

Dashboards & Logged-In Experiences

Monthly impressions: 60,000–140,000+

Typical click-through: 5–12%

The strongest placement for action-based conversions such as renewals, quotes, bookings and upgrades.

Email & Automation Touchpoints

Audience: 86,400+ subscribers

Average open rate: 47%

Click rates on inclusions: 6–14%

Seasonal messaging, offers and partner microsite traffic when it matters most.

Partner Microsites / Landing Pages

High-intent visits from TLA: 1,000–8,000+ per month

Conversion intent: Very high

By the time members reach your page, they've already been guided there by TLA. They're ready to act.

Combined Outcomes by Term

Hundreds to thousands of tracked clicks each month

Dozens to hundreds of leads, sign-ups or bookings

A predictable, optimisable pipeline with clear reporting so you always know what's working.

All partnerships are billed upfront per term. This lets us properly allocate design, integration and reporting, and keeps sector limits tight so your visibility stays strong.

Simple, Transparent Pricing

One package. Three term options. The longer you commit, the better the rate and we recommend starting with the pilot so you can see results before scaling up.

Stage 1 — Pilot

Test the waters. See how members engage with your brand in a real environment before committing further.

Where most partners start
Stage 3 — Own the Sector

Long-term category leadership. Maximum consistency, the strongest effective rate and full brand dominance in your space.

Strongest effective rate
6 Months
Pilot
£12,000 total
≈ £2,000 / month
Includes
  • Homepage & sector hub placement
  • Dashboard visibility
  • SOS & support journey inclusion
  • Partner microsite / landing page
  • Email & automation features
  • Performance reporting
  • Protected sector limits (max 2 partners)
Apply for a Pilot →
24 Months
Sector Leadership Save 37%
£30,000 total
≈ £1,250 / month — strongest effective rate
Everything in Scale, plus
  • Homepage & sector hub placement
  • Dashboard visibility
  • SOS & support journey inclusion
  • Partner microsite / landing page
  • Email & automation features
  • Performance reporting
  • Protected sector limits (max 2 partners)
  • Long-term category dominance & consistency
Apply for Sector Leadership →
Sector capacity: maximum 2 partners per sector — intentionally tight to protect performance and keep visibility strong.

Our recommendation: Start with the 6-month Pilot. If the numbers work, we roll into 12 or 24 months for stability and scale. All pricing is ex VAT and billed upfront per term.

What Happens Next

No unnecessary back and forth. Here is exactly what happens once you submit your application.

1

Submit Your Application

Complete the partnership application form below with your business details, sector, proposition and what you are looking to achieve through TLA.

2

We Review the Fit

Our team reviews your proposition, member relevance, commercial model and current sector availability to determine the best route forward.

3

We Come Back With a Recommendation

If there is a strong fit, we will outline the most suitable partnership route, next steps and any recommended pilot or exclusive options.

Common Questions

Everything you'd want to know before applying, answered clearly.

It's a fixed partnership package, billed upfront per term. This means we can properly plan your placements, build your microsite and integrate you across hubs, dashboards and email rather than just serving impressions. You get a guaranteed presence across TLA for the duration, not a budget that runs out.
We limit each sector to a maximum of 2 partners, semi-exclusive by design. This keeps visibility strong and avoids the dilution that happens when too many brands compete for the same attention. If you want full category exclusivity, that is something we discuss after the pilot once performance is proven on both sides.
Partnerships are billed upfront per term. That is how we guarantee your placements and protect your sector slot. However, we take performance seriously. If results are not meeting expectations, we work with you to adjust placements, creative and targeting before anything else. The 6-month pilot exists so you can validate before scaling.
Clear, regular performance snapshots covering impressions, clicks, microsite visits and any conversion data we can track. No vanity metrics. We focus on the numbers that matter to your business. We also include optimisation recommendations so you know what to adjust and why.
Once the partnership is confirmed, we typically have your placements and microsite live within 2–3 weeks. You will see and approve everything before it goes public.
No separate setup fee. Everything is included in the term pricing. The 6-month Pilot at £12,000 is the minimum entry point, and it includes the full package: placements, microsite, email features and reporting. All prices are ex VAT.
⚡ Only 2 Partner Slots Per Sector — Apply for Review

Apply to Partner With TLA

Complete the application form below and our Partnerships team will review your business, sector fit and availability. If there is a strong fit, we will come back with a recommended route forward.

Partnership Application Form

Takes 2 minutes. Tell us about your business, target audience and partnership goals, and we will review the opportunity properly.

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The UK's leading landlord membership organisation. Legal resources, SOS services, compliance guidance and verified support for landlords, tenants and agents since 2006.

86k+ Members
50k+ Legal enquiries/yr
20yrs Est. 2006
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Compliance Support

TLA resources help landlords, tenants and agents understand obligations, keep better records and prepare for RRA 2026. Read the RRA 2026 Guide.

Important Notice

Information on this website is for general guidance only and should not be treated as formal legal advice. For case-specific support, use our legal support pathways.

Member Responsibility

Members remain responsible for checking documents, notices and processes are suitable for their own tenancy, property and current legal position.

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