Homes England has initiated a search for a development partner to transform Nottingham’s former Broad Marsh shopping centre into a vibrant new city quarter. This ambitious regeneration project aims to deliver a mixed-use district featuring homes, office space, retail, leisure, and public amenities, marking a significant step forward in the city’s long-term development plans.
Transforming Nottingham’s City Centre
At the UK Real Estate Investment & Infrastructure Forum (UKREiiF), Homes England unveiled its vision for the redevelopment of the Broad Marsh site. The agency is seeking a master development partner with the expertise to deliver a high-quality, inclusive, and sustainable urban quarter. The project will combine around 1,000 new homes with Grade A office accommodation, alongside retail and leisure facilities, all integrated with thoughtfully designed public spaces.
Homes England acquired the site in March 2025 and is currently overseeing demolition works. The regeneration effort is a collaborative venture involving the East Midlands Combined County Authority (EMCCA) and Nottingham City Council, reflecting a shared commitment to revitalising this key city centre location.
Enhancing Connectivity and Public Spaces
The new development will improve connectivity across Nottingham’s city centre, linking important destinations and enhancing routes for pedestrians, cyclists, and public transport users. Green spaces and outdoor public areas will be central to the design, supporting community activity and contributing to the city’s environmental goals.
Leadership Perspectives on the Project
Jo Nugent, Homes England’s Executive Regional Director for the Midlands, emphasised the project’s transformative potential: “Broad Marsh presents a transformative opportunity for Nottingham. Our partnership with Nottingham City Council, and now the East Midlands Combined Authority, formalised through our Collaboration Agreement, reflects a unified commitment from the public sector to bring this project to market successfully.”
She added, “We are now focused on securing an experienced Master Development Partner who shares our vision and will work collaboratively with us to deliver a vibrant, mixed-use city quarter that Nottingham can be proud of for generations to come.”
Claire Ward, Mayor of the East Midlands, highlighted the project’s significance for the region: “Broad Marsh is at the heart of Nottingham, and the people of this city have the highest hopes for what its redevelopment will unlock. As Mayor of the East Midlands, my job is to elevate and enable the vision that local leaders have for their place, and to work in partnership to deliver it.”
She further noted, “By reimagining Broad Marsh, we have a once-in-a-generation opportunity to unlock economic opportunity, create beautiful homes, and generate countless social and environmental benefits.”
Nottingham City Council Leader Councillor Neghat Khan described the project as “one of the UK’s most compelling city-centre regeneration projects.” She pointed to recent local developments, including the new Central Library, a new college campus, and The Green Heart public green space, as foundations for this ambitious vision.
“Today, we launch a bold new Vision for Nottingham’s future — built on confidence, partnership and delivery,” Councillor Khan said. “From regeneration and housing, to innovation, skills and culture, Nottingham is turning ambition into action. This is Nottingham’s moment.”
What this means for landlords
The Broad Marsh regeneration represents a significant opportunity for landlords and property professionals in Nottingham. The introduction of approximately 1,000 new homes alongside commercial and leisure spaces will likely stimulate demand for rental properties and increase footfall in the area. Enhanced public transport and pedestrian routes, coupled with new green spaces, will improve the overall desirability of the district, potentially raising property values and rental yields.
Landlords should monitor the development closely, as the arrival of a master development partner and subsequent construction phases may influence local market dynamics, offering new investment and letting opportunities within a revitalised city centre environment.
Collaboration and Regional Impact
This project exemplifies effective partnership working between national and regional bodies to accelerate housing delivery, regenerate urban spaces, and foster economic growth. It builds on the strategic place partnership between Homes England and the East Midlands Combined County Authority, which aims to secure long-term benefits for the region through coordinated investment and development.
Source: Based on reporting from Homes England
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