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TLA Partner Program & FAQs — Become a Partner
🤝 Partner with The Landlord Association

TLA Partner Program & FAQs

Join a fast-growing UK network supporting landlords, agents and tenants with trusted services. Explore tiers, SLAs, marketing benefits and everything you need to get started.

Why partner with TLA?

Qualified Demand

We attract landlords, tenants and agents at the point of need—legal issues, repairs, compliance and more—so your team handles ready-to-act referrals.

Brand Lift & Visibility

Appear across our knowledge base, SOS hubs and template downloads, plus campaign placement for Premium Partners.

Frictionless Onboarding

Clear SLAs, simple handover notes, and optional triage via our advisers to reduce admin and increase conversion.

Partner Tiers

Verified

Legal Partner

  • Priority legal referrals (Section 8/21, possession, disrepair, harassment, arrears)
  • 24-hour response SLA, conflict checks, clear quotes
  • Directory profile + knowledge base mentions
Apply for Legal Panel
Verified

Service Partner

  • Trades, maintenance, inventories, utilities, broadband, insurance
  • Coverage by region & trade with urgent job routing
  • Listing + campaign inclusion where relevant
Become a Service Partner
Premium

Premium Partner

  • Homepage spotlight + top directory placement
  • Co-branded guides, webinars, and email features
  • Quarterly campaign planning with TLA team
Apply for Premium

How it works

1) Application & Fit Submit your application (sector, regions, capacity). We review track record, regulation and alignment.
2) Onboarding Sign partner agreement, set SLAs, define contact points, and share brand assets. Optional co-branded welcome.
3) Go-Live Directory listing, routing rules enabled and internal adviser briefing. First referrals typically land within days.
4) Report & Improve Simple monthly stats: referrals, conversions, CSAT, SLAs. We iterate placements and content for performance.

Expectations & SLAs

24hInitial response to referrals
95%Quote clarity & timelines met
4.7★Target CSAT from TLA members
0Unresolved complaint breaches

We monitor outcomes, not just clicks—expect a collaborative, transparent approach.

Trusted across the sector

Possession & Evictions
Disrepair & Safety
Insurance & RGI
Energy & Utilities
Repairs & Maintenance
Compliance & Templates

See impact stories: Success Stories

Partner FAQs

Showing all questions
LegalWhat legal case types are most in demand from TLA referrals?

Possession (S8/S21), rent arrears, unlawful eviction/harassment, serious disrepair (including mould/damp), and compliance disputes. We route based on urgency, geography, and your specialisms.

LegalWhat’s the expected response time and format?

Within 24 hours (same-day for emergencies). Acknowledge receipt, confirm conflict checks, request missing documents, and provide an indicative next step + timeframe.

LegalCan Premium Partners co-author legal guides?

Yes—co-branded explainers, checklists, and webinars are available under the Premium program, subject to compliance sign-off.

InsuranceWhich insurance products perform best with members?

Landlord building/contents, Rent Guarantee Insurance, boiler/EMG cover, tenant liability and portfolio multi-property policies.

InsuranceDo you support tracked quotes and conversions?

Yes—use unique quote URLs, phone codes, or UTM parameters. We can add callout modules on relevant knowledge base pages for targeted traffic.

UtilitiesWhat utilities or tech partners are you seeking?

Energy switching, smart meters, broadband, VoIP for agents, water service partners, and sustainability upgrades (insulation, heat pumps) with landlord-ready journeys.

MaintenanceHow do you assign jobs to trades partners?

By trade, postcode and urgency. We pass brief notes, photos where available, and contact details. Partners quote promptly and keep TLA updated on progress.

MaintenanceDo you require 24/7 coverage?

Not mandatory—just clearly state your service hours and emergency capability. We’ll route after-hours requests accordingly.

MarketingWhat marketing exposure can partners expect?

Directory listings, contextual placements in guides/templates, newsletter mentions, and campaign features. Premium adds homepage spotlight, webinars and co-branded assets.

MarketingCan we run a joint offer for members?

Yes—popular options include fee discounts, free assessments, or fast-track slots. We’ll align timing with relevant content releases.

CommercialsWhat are the commercial models?

Standard listing (no fee), Verified tiers with performance placement, and Premium with fixed sponsorship & content packages. Some categories also use tracked revenue share—let’s scope based on your funnel.

CommercialsIs there an exclusivity option?

In limited categories and regions via Premium. Exclusivity requires coverage, SLA adherence and consistent conversion performance.

OnboardingWhat do you need from us to go live?

Primary contact details, response hours, regions, service list, brand assets, tracking links, and a short “what to expect” copy block for members.

OnboardingHow long does onboarding take?

Typically 3–7 working days from signed agreement and assets received. Premium content slots are scheduled quarterly.

Data & ComplianceHow do you handle personal data in referrals?

We follow UK GDPR. Only necessary information is shared for the partner to contact and quote. Data processing terms are included in the partner agreement.

Data & ComplianceDo you offer API or webhooks for tracking?

For higher volumes we can support tracked URLs and secure webhook notifications (lead received, status updates). Discuss during onboarding.

MarketingCan we publish joint success stories?

Yes—case studies with anonymised member details or consented testimonials. Featured in our Success Stories hub.

CommercialsHow are disputes or complaints handled?

We operate a fair, documented process with response targets for all parties. Persistent issues can affect placement and partner status.

OnboardingCan we start in one region and expand later?

Absolutely. Many partners pilot in 1–2 regions, then scale coverage based on conversion and capacity.

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